Inside Look: My Proven Client Reactivation Campaign

Tuesday: Hub Content

5 mins or less. Mental models, proven frameworks, and actionable strategies to help you grow & scale your coaching business.

What would your business look like if you were able to bring back 17% of your past clients?

I’m guessing it would be pretty significant… especially since you don’t need to spend a dime and you already know they’re a great fit for your program.

Most coaches don’t have a system or a plan in place for reactivation (or at least one that’s effective)...

So today, I’m going to pull back the curtains on our “Leaving Client” System for our Content & Social Media Club…

Which in the last 4 years, has averaged a massive 17% success rate and has reactivated HUNDREDS of members. 🤯

If you don’t have a client reactivation system that runs like clockwork every month in your business… you’re leaving a LOT of money on the table.

Here’s how we do it:

Phase 0: The Sift
Phase 1: The Thank You & Survey (Days 1-3)
Phase 2: The Nurture (Days 14-83)
Phase 3: The Comeback (Days 84-86)

Our Leaving Client System below is simple and automated (email sequence) since the price point is $97/month... but I’ve followed this same framework for $297+/month coaching programs with similar results. The only difference is adding in a few personal touchpoints (like a text message/phone call).

Phase 0: The Sift