Magic Recipe for Attracting Higher Quality Clients

Thursday: Conversion Clinic

2 mins or less. An actionable, “take-my-money” kind of marketing & conversion tip to help you sign up more clients TODAY.

You've probably heard it a thousand times…

"Speak to your audience's pain points!"

It's Marketing 101, right?

Well, here's the plot twist…

If you dwell TOO much on your prospects’ pain points, you might just end up attracting the wrong kinds of prospects.

Wait, WHAT?!

Let me explain…

When you lead with exaggerated pain or fear in your messaging, you might attract people who are TOO deep in their struggles to get started down the right path.

And while we're in the business of helping people overcome their challenges…

We also need to remember that the clients who truly benefit from our programs are those ready and willing to change.

So, what's the solution?